I help teams understand performance gaps, define KPIs, improve reporting and translate complex data into insights that support better business decisions.
My work sits between business, data and technology. I work with stakeholders to understand business needs, document requirements, clean and validate data, build KPI dashboards, and deliver insights for sales, manufacturing, retail performance, product costing and operational improvement.
Techrevol / Hybrid
Built reporting views and performance insights for sales and business teams using Power BI, Python and data preparation workflows.
MB Shipbrokers AG / Copenhagen
Designed a BI and analytics framework to assess vessel retrofitting, ETS exposure and investment scenarios in the maritime sector.
Northvolt / Skellefteå
Worked with production processes, quality checks and operational KPI data in a high-volume manufacturing environment.
Nivan Sea Foods & Convenience Food Industries / Karachi
Analysed sales, stock, SKU performance and margin data to support commercial and operational decisions.
Virgin Media O2 / Bristol
Worked with customer needs, sales performance, renewals and service experience in a fast-paced retail environment.
Created an analytics model to prioritise retrofit investment opportunities using vessel characteristics, EU trading exposure and environmental scoring.
Designed a dashboard concept to track seasonal demand, stock movement, product performance and replenishment signals.
Analysed customer satisfaction and omni-channel behaviour to identify drivers behind experience and decision-making.
Worked with manufacturing data to support quality checks, process visibility and operational improvement actions.
Built SKU-level views to understand cost, revenue, margin and product performance for better commercial decisions.
Developed an eyewear brand concept with catalogue, product naming, supplier communication and market positioning work.
A practical mix of business analysis, dashboarding, data analytics and stakeholder communication.
Power BI, DAX, Power Query, Looker, Qlik Sense, Excel dashboards
SQL, Python, data cleaning, validation, KPI analysis, forecasting, regression
Requirements, user stories, process mapping, UAT, stakeholder workshops, Agile
Sales, manufacturing, retail performance, inventory, product costing, margins
Linköping University, Sweden
Luleå University of Technology, Sweden
Iqra University, Karachi
Lean Six Sigma Green Belt, Qlik Sense Business Analyst, SQL, Power BI learning path
Email me directly or connect with me on LinkedIn.